Social Media Essentials For Business PART 1 - Webinar
Hosted by SCORE Santa Barbara, CA
Social media can be overwhelming for business owners. Which platforms. How often to post. What to post. What is “live”. Why Facebook Groups are important. This class will give you the basics every business owner should know as well as the latest trends to grow your business.
Part 1 will cover:
-Latest social media statistics by platform
-Marketing plan basics and why it matters for social media
- How to choose which platforms make sense for your business
- The right days and times to post on each platform and how often to post
- What type of content to post for best engagement
- Facebook and Instagram "Lives" and Stories
- Facebook Groups
-Instagram Carousels, Reels and why you should use them
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